Kelsea Ballerini has been named as the newest COVERGIRL.

Kelsea shares, āIāve been a fan of COVERGIRL for as long as I can remember. Iāve always had an iconic tube of COVERGIRL mascara in my makeup bag, and I even wrote in my journal at age 14 that one day I dreamed of being a COVERGIRL. Makeup is another creative outlet for me, and Iāve always said if I wasnāt doing music, I would probably be a makeup artist! Iām excited and honored to partner with COVERGIRL, and I canāt wait to share more about my favorite products from the brand.ā
Kelsea will be the face of a yet-to-be-announced collection from COVERGIRL, coming this Spring, and will be joining the brand in a multi-year partnership.
Stefano Curti, Chief Brands Officer, Consumer Beauty, at Coty, home to COVERGIRL says, āWe are thrilled to welcome Kelsea Ballerini into the COVERGIRL family. She is a lover of beauty, constantly experimenting with fun makeup looks as part of her creativity. Kelsea expresses her true self on and off the stage and lends her voice to causes that are important to her, like using cruelty-free beauty products, a value we at COVERGIRL hold close as a Leaping Bunny certified brand. Weāre so excited to have Kelsea join an iconic line up COVERGIRLs who share the same passion for accessibility, inclusivity and individuality,ā
We interrupt your scroll to introduce our newest COVERGIRL, @kelseaballerini!! 𤩠If you need us weāll be watching this on repeat š#EasyBreezyBeautiful pic.twitter.com/0yGFQ9sur5
ā COVERGIRL (@COVERGIRL) March 29, 2022
Singer, songwriter and author Kelsea Ballerini can now add COVERGIRL to her resume.
Earlier this month Kelsea and Kenny Chesney topped the Billboard country airplay chart with āhalf of my hometown.ā
Photo Courtesy of COVERGIRL & Kelsea Ballerini